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Indian Economy - Powering Ahead!
 The Equity Desk Forum :Economy, Markets and commodities :Indian Economy - Powering Ahead!
Message Icon Topic: leasing brand / MVNO concept in india Post Reply Post New Topic
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gopal
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Quote gopal Replybullet Topic: leasing brand / MVNO concept in india
    Posted: 25/Mar/2008 at 10:16pm
 
Virgin Mobile brand launched in India through a franchise arrangement with Tata Teleservices. TTSL would be paying Virgin what would be in the nature of a royalty fee.
 
Virgin will not be entering India as a (MVNO), as feared by some of the existing telecom operators, said Mr Anil Kumar Sardanah, Managing Director, TTSL, at a news conference here.
 
An MVNO is an operator that does not own infrastructure, network or spectrum but leases these to offer services. Virgin operates as an MVNO in all its global markets. At the news of Virgin launching in India, the Cellular Operators Association of India had written a letter of complaint to the telecom authorities.
 
Instead, Virgin is planning to become an exclusive franchisee of Tata Teleservices which is permitted in India. For this, a new entity largely owned by Tata Teleservices will be formed. The products and services will be bundled under Virgin name, supported by the services provided by Tata Teleservices.
 
Virgin would be offering a SIM-card based CDMA service, the first such offer in India.
 
Many in the US think that on some success Virgin Mobile may file an IPO valued at more than $2 billion.
 
Any ideas TEDies whether this concept might get big in India ...... with tower & infrastructure companies getting created ..... this concept of hiring infrastructure from others to run there services might get big ..... also there is no risk or requirement of big funds to set up towers, exchanges inside ......
 
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Edited by gopal - 25/Mar/2008 at 10:18pm
Women are like the stock market Coz they're irrational n can bankrupt u if u're not careful
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smartcat
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Quote smartcat Replybullet Posted: 25/Mar/2008 at 10:39pm
Sunil Mittal said in an interview that he wants Bharti Airtel to eventually become a telecom marketing company. Everything will be outsourced - except for marketing and branding activities.
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avikaar
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Quote avikaar Replybullet Posted: 25/Mar/2008 at 10:55pm
Can you please help me with the source of Sunil's interview?
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kulman
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Quote kulman Replybullet Posted: 25/Mar/2008 at 9:00am
Virgin Mobile has started advertising in local media.
 
One of the tricks to attract subscribers: Get paid for Incoming Calls!
 
 
 
 
 
It's somehow difficult for Mr. Branson's competitors to remain virgin, isn't it?
 
 
 
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Jimm0y74jp
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Quote Jimm0y74jp Replybullet Posted: 07/Apr/2016 at 9:17pm
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